Strategic Thinking 2.0

Li and Bernoff, in their dynamite book, Groundswell; Winning in a World Transformed by Social Technologies, (Boston, MA: Harvard University Press, 2008)pp. 67-68, describe a new stregic planning process, shortened to the acronym POST (People, Objectives, Strategy, Technology) People: "What are your customers ready for?" Objectives: "What are your goals?" Strategy: "How do you want relationships with your customers to change?" Technology: "What applications should you build?" This is a whole new slant on things. I heartily recommend this book. They list a blog: groundswell.forrester.com.

Everything I do is entrepreneurial. If you'd like a window into entrepreneurial real estate, go to www.yourstopforrealestate.com/blog. For a look at my thoughts on fiction writing and the business of fiction publishing, go to www.kearneymusicschoolmurders.com