The Rule of Ordinary People

According to Michael Gerber, p. 101:

What I call the Rule of Ordinary People...says the blessing of ordinary people is that they make your job more difficult. This means that to get the results you want, you have trouble using ordinary people unless you do something extraordinary.

Ordinary people pave the route to the success of your business if you but only realize how that is true. It's the entrepreneur's job to develop the tools for them to use and for them "to recommend improvements based on their experience with them."

The system you devise becomes your way of allowing ordinary people to do extraordinary things, "to get the job done in the way it needs to get done, in order for your business to successfully differentiate yourselves from your competition."

What do you think of this? I'd like to know. Post comment

Entrepreneurship informs all of my professional activities. Entrepreneurial ideas are their life's blood. For my ideas on entrepreneurial real estate go to www.yourstopforrealestate.com/blog and for my ideas on writing and publishing, go to www.kearneymusicschoolmurders.blogspot.com