Michael Gerber's Business Development Program, Step 5: Your People Strategy

Step 5 in Gerber's program is your people strategy, starting on p. 197.

Here, on p. 201, is an important thing to remember: You manage people by making sure that they understand "the idea behind the work they're being asked to do," and you make it clear that "the idea behind the work [is] more important than the work itself."

I've never worked in a place where I was just told what to do, but I can imagine the scenario Gerber lays out, where employees are just told what to do. There's no respect for the employee, just what the bosses want.

More on this tomorrow.

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Entrepreneurship informs all of my professional activities. Entrepreneurial ideas are their life's blood. For my ideas on entrepreneurial real estate go to www.yourstopforrealestate.com/blog and for my ideas on writing and publishing, go to www.kearneymusicschoolmurders.blogspot.com.