Behavior that Builds or Maintains Trust #8: Confronting Reality

Covey (2006, p.191) says "Address the tough stuff directly. Acknowledge the unsaid. Lead out courageously in conversation. Remove the 'sword from their hands.' Don't skirt the real issues. Don't bury your head in the sand."

Confronting reality means meeting difficult issues head on. "The opposite of Confront Reality" Covey says on p. 187, "is to ignore it, to act as though it doesn't exist...The counterfeit is to act as though you're confronting reality when you're actually evading it."

Pretty clear here and needs little explanation. How much to you waffle around when there is a truth to be faced.

My goal here is to bring out more skilled entrepreneurs. How am I doing? What do you think of this? Any comments?

Entrepreneurship is the life's blood of all my professional activities. It makes them go. It informs my connection strategy.

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